This Business of Art: How To Become a Professional Artist
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Are you an artist struggling to turn your passion into a sustainable career? Do you find the business side of being an artist overwhelming? This Business of Art: How to Become a Professional Artist is here to help.
Written by practising artist Hannah Blackmore, this book is a practical and inspiring guide for creatives who want to make a living from their art. Inside, you’ll find clear, actionable advice on everything from marketing and branding to managing your finances, pricing your work, and building strong professional relationships.
Drawing on over a decade of experience and insights from other successful artists, Hannah shares what really works when it comes to growing an art business in today’s world. Whether you’re just starting or looking to professionalise your practice, This Business of Art will help you gain confidence, clarity, and direction.
You’ll learn how to:
- Build a strong brand that reflects your unique style and story
- Create a compelling portfolio that attracts the right collectors
- Develop a marketing plan that helps your audience find you
- Price your work fairly and manage your finances with confidence
- Network effectively and build long-term connections in the art world
- This Business of Art isn’t just another how-to guide - it’s a resource created by an artist who understands the challenges and joys of building a creative life. It will help you take control of your career, nurture your creativity, and turn your passion into a thriving business.
Order your copy today and start building the art career you’ve always imagined.
Also available from Amazon, The Hobart Book Shop and Fullers.
“I believe every professional artist needs basic business skills - yet it’s something most of us were never taught in art school. It took me years of trial and error to figure out how to make a living from my art, and I wanted to make that journey easier for others. The idea for This Business of Art came from a desire to help artists build sustainable, thriving careers by sharing what I’ve learned over the past ten years as a practising artist. This book brings together my experiences, lessons, and practical advice to help artists turn their creativity into a lasting business.”
Hannah Blackmore